Ms. Keskin completed an undergraduate program at the Department of Economics of Boğaziçi University in 1988. Receiving her MBA degree from Loyola University in New Orleans in 1989, she started her professional career as a Sales Representative at Siemens in 1990. She assumed sales and senior management positions in companies active in the IT sector including NCR Corporation, Digital-Compaq-HP, and Cisco. Prior to becoming General Manager of SAP Turkey, she previously served as an administrator at the Customer Engagement and Commerce (CEC) Business Line, which covers sales, marketing and e-commerce solutions for SAP’s Europe, Middle East and Africa (EMEA) region before taking over the Chief Operating Officer role of SAP Northern EMEA region. She is currently the Vice President of Oracle’s Turkey, Egypt, Lebanon and Northern Africa Region. In 2017, Zeynep Keskin was listed as one of the “50 Most Powerful Business Women of the Year” by Economy magazine.